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Join the puppy posh Party at Surtex booth 352 and Licensing Expo D10. Puppy Posh and all of her studio pet friends, along with creator Kelly Richardson will be there waiting to meet you for the first time ever!
All of the Collections on the home page slider will be featured with lots of product mock-ups- the artwork is amazing and adorable!
This is your chance to meet Minnie, the puppy that can fly! Minnie will be in NYC in May and in Las Vegas in June for the party. She and her owner will be celebrating wrapping up creating, writing and illustrating this adorable children’s book ready to be published.
We hope that you can come by! There are still appointment times available, please contact Kelly to make an appointment today!
This is the Up Up & Away Birthday Friends Collection- it just keeps evolving on and on and has become out of this WORLD! Tossed into the mix the beautiful sunny yellow in the sky – and speaking of tossing, look at that adorable toss pattern that was created with all of these little creatures. The creativity and possibilities are endless and so much fun to make. Up Up & Away will be debuting and featured in Kelly Richardson’s booth 352 at Surtex 2014 in just a few weeks away. May 18-20… Come visit Kelly in NYC! If you miss it in NYC, no worries, check out the collection at Licensing Expo 2014 in Las Vegas June 17-19th.
Kelly Richardson will present a new Holiday Collection of puppy and kitten photography with patterns and lots of other winter pet images for the SURTEX SHOW this spring and at the LICENSING EXPO this summer! This Collection will debut in Kelly’s Booth SNOWY DAZE! Adorable puppies kittens staying warm in the snow! Love, Love Love it! Love kelly
Surtex and Licensing Expo Show Banner preparation is going great! Here are the first four… Whew, time to take a breather and then go create some more! Counting the days – it will be soon:) Surtex Show Booth 352 May 18, 19 and 20th in NYC. and then just three weeks later the Licensing Expo 2014 Booth D10 June 17-19th in Las Vegas. My banners will be 86 inches tall and 3 feet wide. These are huge files- my HP and cs6 is plugging along like a little trooper. Can’t wait to hang these up.
My Surtex Journey: A Photographer’s Perspective on The Importance of Prints and Patterns by Kelly
I never realized the importance of prints and patterns in relation to my Art- Photography. It was not until I became interested in licensing my Studio Pet Images across multiple product categories that it became clear to me – a single image can not stand alone. But, how much cuter can a photo of an adorable kitten wearing a ballet skirt and pearls be? Through my journey in preparing to license my Art at Surtex and Licensing Expo this year, I have found that adding repeated prints and patterns to my single image can make it much, much cuter and much more marketable and versatile to suit a wider range of products
Diva Kitten is her name. She is a beautiful tabby kitten wearing a tulle ballet skirt with pearls sitting so perfectly on a white background. She is very stylish and trendy and oh, so cute! I thought I could present Diva Kitten to the world as she is, as sweet as ever, and hope for licensing deals in stationery, possibly notebooks, poster. But I really had high hopes for Diva Kitten. I just knew she had the ability to make a little girl smile and deserved to be center stage in a little girls’ world. So how do you take a cute, stylish, trendy fashion forward kitten and turn her into wrapping paper for a little girl’s birthday party? matching paper plates and napkins? How about a shower curtain and bath accessories for every little girl who loves kittens?
It would seem Diva Kitten would look very lonely and small on a large shower curtain. So the question that needs to be answered is, how can I enhance the design to suit the products I would like to license the image on?
The answer is simple: add a repetition of elements: colors, lines, and shapes. Create more elements to enhance the design, then repeat them and create patterns with them. Luckily, in my case, I had just what I needed to help Diva Kitten and give a variety to the design. I had many more images from the photo shoot and chose one with Diva Kitten standing wearing pearls. Then I spotted one of my props- a pink purse that matched perfectly, so I photographed it, and inserted it into the design. I used these three images to create a repeated print, a pattern, and added stripes of color. Now Diva Kitten loves to shop, and is ready for the shower!
Here are three tips I learned in my journey.
TIP #1: Learn how to use the off-set filter to create prints and patterns in Photoshop
TIP#2: Use Product mock-ups! When placing your design on a product mock-up, you get a better idea of what elements are needed to enhance your design and fill the space. Manufacturers will get a clearer idea of how they can use your design.
TIP #3. Do your research. -SHOP! Look around while shopping at the products you want to see your image on, and you will see the use the repeated prints and patterns. They will jump right out at you.